We represent us
Your voice has volume.
LGBTQ+ adland professionals and allies: Take our SenseUs to give us tangible and actionable data on where the marketing/advertising community stands and what obstacles we face in terms of LGBTQ+ inclusion—so that we can take on the industry’s challenges and create real change.
Take the 15-minute survey by October 10, 2025 at 5pm ET.
Marketing’s first-ever U.S. LGBTQ+ “Census”
When LGBTQ+ folk can’t be seen or be themselves, they can’t bring their full, authentic selves to the business of creativity. And given our community’s profound ability to influence culture, the systemic repression of LGBTQ+ professionals begins as a cultural problem in the marketing industry and ends as a business problem for brands.
That’s where youcome in
We’d like to invite you to participate in SenseUs, a first-of-its-kind survey to assess LGBTQ+ professional representation and experience in U.S. marketing.
Open to all advertising and marketing professionals, LGBTQ+ and non, the SenseUs questionnaire asks participants to share their experience—anonymously at their own discretion—on four areas:
- Workplace experience
- Industry sentiment
- Allyship in the workplace and supportive actions
- Demographics
*Take the 15-minute survey by October 10, 2025 at 5pm ET.
Spread the word!
Survey takers, download the social images below and let everyone know you took the SenseUs and help amplify LGBTQ+ voices in adland.
LGBTQ+ Survey TakersSuggested Post Copy
I took the SenseUs to share my story and increase visibility of LGBTQ+ people in adland. You can learn more and get involved at dothewerq.com/senseus @dothewerq #SenseUs
Non-LGBTQ+ Survey TakersSuggested Post Copy
As a non-LGTBQ+ person, I took the SenseUs survey to support LGBTQ+ visibility and representation in adland. You can learn more and get involved at dothewerq.com/senseus @dothewerq #SenseUs
Survey TakersWho Want to Share Their Photo
I took the SenseUs survey to support LGBTQ+ visibility and representation in adland. You can learn more and get involved at dothewerq.com/senseus @dothewerq #SenseUs
CompaniesSuggested Post Copy
Our company proudly stands behind the SenseUs, supporting LGBTQ+ voices in adland. You can learn more and get involved at @dothewerq #SenseUs
The FAQs
Yes, 100%.
Of course, we’d love to gather allies’ insights on LGBTQ+ inclusion and representation.
The survey will only be active September 9, 2025 through 5pm ET on October 10, 2025.
SenseUs results will be compiled and analyzed with full anonymity by Do the WeRQ, an independent not-for-profit LLC and its research partners to compile a report on the state of LGTBQ+ inclusion. We do not share the core data with anyone outside of our organization. The highlights of the anonymous results will be released publicly in a report available to the entire industry, participants and beyond. We’re working with IntelliSurvey to stage and RepData to field the survey, and apply their high standards of confidentiality to the collection and storage of the data.
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We are not gathering company-level data at this time, though we will collect data on what kinds of companies and roles our participants represent (i.e., agencies, media publishers, etc).
Yes! Share the link to this page with your friends, colleagues, and also with your company leadership if you think they want to support.